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Countless health entities such as Public Health England (PHE) promote such alternative products as smoking cessation and/or harm reduction tools.A number of studies have pointed out that in countries where vaping rates have increased, smoking rates have decreased, and vaping rates seem to decreasing aswell. In fact, a 2020 US survey indicated that only 20% of high school students and 5% of middle school students have reported recently using e-cigs. This is a significant drop in comparison to the 28% and 11% reported in 2019, with the percentages suggested to equate to a drop of 1.8 million, from 5.4 million to 3.6 million.

Last Friday, Hawaiian state legislators passed a “tax parity” law that applies the same tax rate to vaping products as combustible cigarettes. If signed into law by Governor Josh Green, vaping products would be subject to a 70 percent wholesale tax—one of the highest rates in the country. The bill also bans sales to consumers by out-of-state retailers, which essentially bans online sales by sellers outside Hawaii.

Philip Morris International (PMI) announced that its new corporate headquarters will be located in the heart of Stamford, Connecticut, and will open in summer 2022. The move will initially bring approximately 200 jobs to the state and the total economic impact of these jobs will be approximately $50 million in 2022. (Full press release.)

European Union lawmakers are proposing to ban flavored heated tobacco products — a category that covers vaping — in a move they say is intended to protect the health of young people after a “significant” rise in sales of novel heated tobacco products.The EU has set itself a goal of creating a ‘tobacco free generation’, and having less than 5% of the population using tobacco by 2040, as part of a major anti-cancer drive.

The European Commission plans to impose a minimum excise tax on vaping products for all European Union member states. The new tax would be part of the revised Tobacco Excise Directive (TED), which could also include a doubling of the minimum tax on cigarettes and the first tax on heated tobacco products.

The government says it is unlikely to follow Australia's vaping crackdown - at least this term. The Australian federal government has announced tough new measures in an effort to stop young people vaping. Health Minister Mark Butler said the bright colours, range of flavours, and accessibility had turned a generation of young people into nicotine addicts. "Vaping was sold to governments and to communities all around the world as a therapeutic product to help long term smokers quit. It was not sold as a recreational product, and in particular, not one for our kids. But that is what it's become: the biggest loophole, I think, in Australian healthcare history," Butler told the National Press Club. The Australian government will restrict flavours and colours, bring in "pharmaceutical-style" packaging, reduce the nicotine content, and halve the importation of non-prescription vapes.